If you're looking to boost your online presence, these simple steps on Instagram can help you get started quickly.
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1. Profile picture
No need for a professional photographer; opt for a well-lit photo with your smartphone. Avoid artificial filters. If you prefer using your logo, make sure it fits the square shape for full visibility.
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2. Biography
Your biography is crucial. It should briefly describe your activity, your expertise, and highlight why people should follow you. Bring attention to what distinguishes you from others.
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3. Create diverse content that reflects your brand
Ensure that your page immediately reflects the identity and DNA of your brand, just like entering a store. Opt for varied content, mixing visuals such as photos, infographics, and videos.
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4. Add a link in Bio
The link in your bio is essential to redirect visitors to your website, online bookings, press articles, e-commerce store, etc. Take advantage of new features allowing multiple links.
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5. Engage with your community
Don't forget to respond to comments, direct messages, and tags on Instagram. Interact with your audience by asking questions, organizing polls, or encouraging shares to create a deeper connection with your followers.
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Want to boost your business and enhance your online presence? For more information, contact me!